Crystallizing Public Opinion (Original Classic Edition) (Paperback)

Crystallizing Public Opinion (Original Classic Edition) Cover Image
By Edward Bernays, Mitch Horowitz (Introduction by)
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Description


Edward Bernays' 1923 classic Crystallizing Public Opinion set down the principles that corporations and governments have used to influence public attitudes over the past century.

About the Author


Edward Louis Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". Bernays was named one of the 100 most influential Americans of the 20th century by Life.


Product Details
ISBN: 9781722502805
ISBN-10: 1722502800
Publisher: G&D Media
Publication Date: October 14th, 2019
Pages: 234
Language: English